Inclass Salone del Mobile

EPHEMERAL

Milan, Italy
2018

This stand at Salone del Mobile is a logical evolution from the first, with the particularity that it has two facades facing each other and a totally rectangular shape. These aspects have provoked a perimetrical approach of the exhibition, using the vertical walls as graphic expression of the different products. In the center of the space is a large garden with trees as the “lung” of the project. Above it, a grid of pine wood is suspended and around it there are attention benches and tables of the firm. The configuration itself is in charge of provoking an orderly circulation, using the vertical walls as a graphic expression of the products.

Photography — Fernando Alda